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Bringing Loyalty to E-health: Theory Validation Using Three Internet-Delivered Interventions

Bringing Loyalty to E-health: Theory Validation Using Three Internet-Delivered Interventions

This is awkward, given the wealth of literature (eg, Mc Millan and Hwang provide an overview [49]) documenting the importance of user control in shaping user experience [45,50].

Rik Crutzen, Dianne Cyr, Nanne K de Vries

J Med Internet Res 2011;13(3):e73