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Game On? Smoking Cessation Through the Gamification of mHealth: A Longitudinal Qualitative Study

Game On? Smoking Cessation Through the Gamification of mHealth: A Longitudinal Qualitative Study

Director at Because Play Matters game lab, Wilfrid Laurier University; Prof Steven Johnson, Assistant Professor at Fox School of Business, Temple University; Dr Dominic King, Coauthor of the most cited editorial on Gamification and Health Behavior Change; and Dr Omar

Abdulrahman Abdulla El-Hilly, Sheeraz Syed Iqbal, Maroof Ahmed, Yusuf Sherwani, Mohammed Muntasir, Sarim Siddiqui, Zaid Al-Fagih, Omar Usmani, Andreas B Eisingerich

JMIR Serious Games 2016;4(2):e18