Characteristics of Adopters of an Online Social Networking Physical Activity Mobile Phone App: Cluster Analysis

Ilea Sanders   ¹ , MRES ;   Camille E Short   ² , PhD ;   Svetlana Bogomolova   ³ , PhD ;   Tyman Stanford   ⁴ , PhD ;   Ronald Plotnikoff   ⁵ , PhD ;   Corneel Vandelanotte   ⁶ , PhD ;   Tim Olds   ¹ , PhD ;   Sarah Edney   ¹ , BA ;   Jillian Ryan   ¹ , PhD ;   Rachel G Curtis   ¹ , PhD ;   Carol Maher   ¹ , PhD

¹ Alliance for Research in Exercise, Nutrition and Activity, Allied Health and Human Performance, University of South Australia, Adelaide, Australia

² Freemasons Foundation Centre for Men’s Health, Faculty of Health Sciences, The University of Adelaide, Adelaide, Australia

³ Ehrenberg-Bass Institute, School of Marketing, University of South Australia, Adelaide, Australia

⁴ School of Mathematical Sciences, The University of Adelaide, Adelaide, Australia

⁵ Priority Research Centre for Physical Activity and Nutrition, University of Newcastle, Newcastle, Australia

⁶ Physical Activity Research Group, Central Queensland University, Adelaide, Australia