This paper is in the following e-collection/theme issue:

mHealth in the Developing World/LMICs, Underserved Communities, and for Global Health (717) Registered Report (791) Evaluation and Research Methodology for mHealth (242) mHealth for Wellness, Behavior Change and Prevention (3315) Smoking Cessation (629) Mass Media/Social Media Communication and Campaigns (574)

Published on in Vol 13 (2025)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/71619, first published .
Population-Level Dissemination of a Smoking Cessation Smartphone App: Quasi-Experimental Comparison of Values-Based Messages in Social Media Advertisements

Population-Level Dissemination of a Smoking Cessation Smartphone App: Quasi-Experimental Comparison of Values-Based Messages in Social Media Advertisements

Population-Level Dissemination of a Smoking Cessation Smartphone App: Quasi-Experimental Comparison of Values-Based Messages in Social Media Advertisements

Authors of this article:

Jonathan B Bricker1, 2 Author Orcid Image ;   Margarita Santiago-Torres1 Author Orcid Image ;   Kristin E Mull1 Author Orcid Image ;   Brianna M Sullivan1 Author Orcid Image ;   Ravi Mehrotra1, 3 Author Orcid Image
Article Authors Cited by Tweetations Metrics

Jonathan B Bricker   1, 2 , PhD ;   Margarita Santiago-Torres   1 , PhD ;   Kristin E Mull   1 , MS ;   Brianna M Sullivan   1 , MS ;   Ravi Mehrotra   1, 3 , MD

1 Cancer Prevention Program, Division of Public Health Sciences, Fred Hutchinson Cancer Center, Seattle, WA, United States

2 Department of Psychology, University of Washington, Seattle, Washington, United States

3 Centre for Health, Innovation and Policy Foundation, Noida, Uttar Pradesh, India

Corresponding Author:

  • Jonathan B Bricker, PhD
  • Cancer Prevention Program
  • Division of Public Health Sciences, Fred Hutchinson Cancer Center
  • 1100 Fairview Avenue North
  • Seattle, WA 98109
  • United States
  • Phone: 1 206 667 5074
  • Fax: 1 206 667 5977
  • Email: jbricker@fredhutch.org